EFÉ is a photography store founded in Mexico City in 2024, born out of the need to provide a space for those who consider photography more than just a hobby: it's a way of life and exploring the world.
The store is a celebration of photography as a craft, art, legacy and object of appreciation, offering not only equipment and supplies but also an environment that inspires and unites the community of passionate photographers.
3 generations making photography.
A project of Alfonso Flores.
Create and inspire.
Throughout my career as a photographer, one vision I've consistently held is to create spaces in Latin America where one can learn and grow as a photographer. We've welcomed talent from all over the world with the intention of nurturing new photographic talents, fostering unity, and forging meaningful connections.
Our editorial endeavors extend beyond simply showcasing imagery; we aim to cultivate a deeper understanding and appreciation for photography as an art form and a tool for storytelling. Through workshops, mentorship programs, and collaborative projects, we provide platforms for emerging photographers to refine their skills, express their unique perspectives, and contribute to the vibrant tapestry of visual storytelling in Latin America.
By fostering a supportive and inclusive community, we not only elevate individual talents but also strengthen the collective voice of Latin American photography on the global stage. Our commitment to education, collaboration, and cultural exchange continues to drive us forward as we strive to create a more connected and empowered photographic community in the region and beyond.
Nómada workshop 2017 | Holbox island, México
Nómada workshop 2019 | México city
Nómada workshop 2020 | México city
Nómada workshop 2020 | Virtual edition.
Nómada workshop 2023 | México city
Ritual collective x Nómada workshop 2024 | México city
Empire state of mind 2019 | NYC
Empire state of mind 2020 | NYC